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What
is Conjoint Online?
Conjoint
Online is a service provider of online conjoint interviewing
and related services to the market research community.
Conjoint Online offers simple hosting of conjoint interviews
for advanced users.
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What
is Conjoint?
Conjoint
data collection and analysis was introduced to the market
research community in the mid-1960s. It was based on
academic work in psychometrics conducted at Bell Labs, Univ. of Pennsylvania,
Princeton, Univ. of North Carolina and other institutions.
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